DISCOVER EUROPE ONLINE
STARTUP CAMPUS’ MISSION IS TO BUILD BRIDGES BETWEEN COUNTRIES, MARKETS AND INTERNATIONAL STARTUP ECOSYSTEMS.
Startup Campus offers international programmes for innovative businesses from the idea phase to the market entry. With a native team and a globally extensive partner network, we provide local representation, marketing & PR advisory, event organisation and management as well as pre-sales activity in several major European cities.
The world is facing new issues and we are seeking startups that can help the globe in this rapid digital transformation. We are looking startups that have ideas to tackle the new challenges in FinTech, HealthTech & Wellbeing, Logistics and Mobility.
The aim of the “Discover Europe - Online” roadshow is to help startups that offer digital transformation solutions to gain a better exposure and tangible understanding of the European innovation ecosystem and to meet and build relationships with the key players of this large market - in a safe, online environment.
This programme is an excellent first ‘stepping-stone’ for startups that want to enter the European Market, as it provides a 360-degree picture of the ecosystems of Budapest, Berlin and London in a cost and time-efficient way while startups can receive hands-on support in getting deals done.
This tailor-made virtual tour offers candidates a market overview of each destination country and Europe in general, partner and investor mapping and matchmaking as well as legal, accounting, pitch trainings webinars.
At the end of the programme, Startup Campus offers local representation during the two weeks of the follow up period as it is likely that travel restrictions will still apply. If required, this follow up period can be extended (extra service fees apply).
What will you get?
SALES AND MARKETING SUPPORT
MEETING THE KEY PLAYERS OF THE ECOSYSTEMS
ATTENDING LOCAL EVENTS
FEEDBACK FROM CUSTOMERS AND THE INVESTORS
DIGITAL FOLLOW-UP ASSISTANCE
LOCAL TEAM IN EACH CITY
HANDS ON SUPPORT
Budapest is located in the heart of the CEE region. It is the capital of Hungary, a key member of the Visegrád 4 countries alongside Poland, Slovakia, and the Czech Republic. The country’s corporation tax rate is 9%, the lowest in the European Union and favourable conditions for seed funding and series A are available, making it an attractive business destination.
Medical Data Engineering, Smart City,
Berlin is centre of the Central European startup ecosystem, with around 500 new tech startups per year. The city is attractive for founders due to favourable funding and financing opportunities, as well as, affordable living and working conditions.
London has the biggest startup ecosystem in Europe, and the third biggest in the world. The city is home to more than 200 accelerators, 8000+ coworking spaces and the total VC funding was £2.49bn in 2018, by far the largest in the region.
Week 1-2 Preparation
Checking promotional materials
Discussing market entry strategy
European ecosystem and HR overview
Investor and partner mapping
Arranging B2B meetings
Creating digital PR on professional networks
such as: LinkedIn, Xing & Researchgate
This week will include various webinars with experts who will offer a CEE market overview, a better understanding of the Hungarian legal and accounting practices, and different expansion strategies. We will also invite successful local startups to share their stories about their entrepreneurial journey.
Furthermore, the programme includes virtual introduction to Hungarian governmental organisations such as the Hungarian Export Promotion Agency (HEPA), Hungarian Import Promotion Agency (HIPA) or Valor Hungariae.
By meeting these organisations, startups will learn about the benefits of soft-landing to Hungary and how the government could support their operation.
During this week, founders can start validating their idea by pitching in front of local investors and accelerators like, Hiventures (the largest government backed VC in Hungary), Solus Capital or other members of the Hungarian Ventures Capital Association (HVCA).
To ensure that participants understand all segments of the Hungarian ecosystem, Startup Campus will map and aim to introduce startups to potential local clients.
At the end of the week, Startup Campus will have one-to-one evaluation sessions of the meetings to improve startups’ performance before the programme continues in Berlin.
To goal of these three intensive weeks is to make startups truly understand the European ecosystem and boost their know-how and confidence.
The virtual tour will continue with webinars focusing on the DACH market, the local business culture and strategy, as well as, legal and accounting insights. We will also invite successful local startups to share their stories online with the participants.
This week also includes virtual introduction to German governmental organisations such as the Berlin Partner für Wirtschaft und Technologie, German Private Equity and Venture Capital Association (BVK), Investment Bank Berlin (IBB). By meeting these organisations, startups will learn about the benefits of operating a startup in Germany
Founders continue to validate their idea by pitching in front of local investors and accelerators like, German Tech Entrepreneurship Center, Sap.io or Plug and Play.
To further improve the German network of startups, the participants will be introduced to local businesses that are interested in their product. The list of potential clients is tailor-made to fit specific needs.
This week will end with a one-to-one evaluation session as well, to further improve startups’ performance before the programme finishes in London.
The last set of webinars will focus on the UK market and its unique business culture within Europe, local legal and accounting practices. Similarly to the previous weeks, local founders will share their success stories.
The final ‘active’ week of the programme includes virtual introduction to British governmental organisations such as Tech London Advocates or Department for International Trade (DIT) to highlight what the UK can offer to a foreign company.
This week startups will have the opportunity to pitch if front of local accelerators such as Founders Factory or the London office of international VCs such as Accel Ventures. As Startup Campus is a member of the UK Business Angels Association, Innovate UK participants could also have the opportunity to pitch their ideas in front of very well connected UK business investors.
As local traction is key to raise investment in the UK, startups will be introduced to local British businesses that could be their potential client.
The third week will end with a final one-to-one evaluation session which will analyse the entire programme and give specific feedback on the overall performance of the startups and how it could further improve itself before physically entering the European market.
Week 6-8 Follow up (Can be extended upon request)
To maximise the virtual tour’s success for each participant, following the virtual ecosystem road show, Startup Campus continues to support startups in drafting and sending follow-up emails.
Also, if needed, the local teams can offer to represent startups in person to ensure hands-on support in negotiating deals and investments represent startups in person.